Page 4 - Witi Promotions
P. 4
|
04 | PERSONALISATION TECHNIQUES
Printing
Promos with Printing is the most popular and cost
Personality effective technique and can take the
format of pad printing (also known as
tampo) or screen printing. Pad or tampo
printing involves the use of a pad to apply
the ink to the product. Screen printing
The following guide has been designed to explain the processes applies the ink via the use of a stencil
involved in the personalisation techniques available for our placed on a porous material screen.
products throughout the catalogue. For further information
please call our sales office.
For Plastic, PU and Metal
Rotary Printing Digital Printing
Produced using ink jet print machinery.
The 4 colours, cyan, magenta, yellow and
A type of screen printing in which the black, are used in different quantities to
product is rolled along the screen so that produce millions of different colours and
the print covers the circumference of the shades. It is great for printing photos,
product, creating a ‘wrap around’ print.
four colour process images and more
detailed logos
For Flat Surfaces
For Mugs, Flasks and Pens and Some Drinkware
Transfer Printing Litho Printing
Litho printing is a method used to print
A printed image is applied to thermal text or artwork onto paper. The required
paper which is then transferred to the image is etched onto a metal plate and
item via a heat process. This technique is then transferred to a rubber roller. The
ideal for reproducing four colour process image is then taken from the roller and
logos onto material based product.
applied to the item.
For Material For Notebooks
Label/Doming Engraving
Self-adhesive printed label. For doming
add an epoxy dome cover made of A very intricate process which involves
polyurethane resin; it’s durable, tough carving the logo into the item, producing
and long lasting. The label and doming a permanent form of branding. In most
process is often used to achieve four cases engraving is performed by specialist
colour process logos and can be more cost computer guided laser engraving
effective than other printing methods, machinery.
as it is the same cost regardless of the
number of print colours.
For Labels, Jars and Sanitisers For Wood and Metal
PERSONALISATION TECHNIQUES FOR A FULL PRODUCT INDEX BY CODE AND PRODUCT TYPE PLEASE SEE PAGES 196 AND 197